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President Elect
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Immediate Past President
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This week at rotary...

Executive Director
North of Boston
Our speaker this week was Nancy Gardella, the Executive Director of North of Boston. North of Boston promotes tourism in the area between Boston and New Hampshire and produces an annual destination guide. Nancy joined the organization after years of working in the non-profit world, including at the YMCA and United Way. She also was in charge of the Chamber of Commerce on Martha's Vineyard. It was her time on the island that taught Nancy the financial benefits of tourism. 
North of Boston promotes the area as a premier destination for year-round travel for anyone around the world. They do not want travel to the area to be limited to particular seasons or events in the region. They do focus on the historical character and natural beauty found her. While Massachusetts is a small state, to is rich in natural beauty and heritage sites. 
Tourism is the third largest revenue stream in Massachusetts. According to Nancy, the Commonwealth of Massachusetts gets back $5 for every dollar spent promoting tourism in the form of taxes, and this return on investment has been trending upwards. There are also indirect or hard-to-calculate benefits to the community, like groceries and pet food bought by tourists. Nancy admits that selling locations like Salem to tourists is easier but that other communities are a harder sell. 
Massachusetts routinely ranks in the top ten in domestic tourism and is currently ranked eighth in international tourism. People from all over the world make long-term plans to visit the area, and they come with the intent of spending a lot of money. The area promoted by North of Boston is the second favorite spot among visitors behind only the city of Boston. Despite the obvious benefits for local businesses and communities, Massachusetts has not increased the allotment for tourism spending at all in the last eight years and currently ranks 46th in the United States for such expenditures. North of Boston does receive money from the Commonwealth, as well as other sources such as advertising and membership dues. 
The Salem Rotary did receive a Happy Holidays card from the District Governor. While Gerrit was greatly missed, he did pass along a note that the calendars will be ready for next week's meeting. Be sure to send a $200 check made out to the Salem Rotary Club, and not individual checks when calendars are sold. Bill Henning can also bill you directly. There were a few YMCA gift tags available this week. If you are interested, be sure to pick up a tag and bring the unwrapped present with the tag on it. A reminder from Bill that meal costs are going up in January and that this adjustment will be included in the April bills. Speaking of Bill Henning, we was the Play Ball winner this week. He must ask his barber or hair stylist if they have heard of Rotary and if they would be interested in joining. Unfortunately Bill has a sparsely populated dome and Thomas cuts his hair. We all know Thomas has heard of Rotary since he has attended several events and even gave a legendary speech to the Salem Rotary. Joe Amico completed yet another task by contacting a member of Rotary we have not heard from in a while. Keep up the great work!


You can now pay for your 50/50 Raffle tickets and Happy Dollars with your credit card. Scan the QR Code and fill out the information on the Toast website. 

VisIting Rotarians & Guests

No guests this week as Jason Lang is now officially a member of Salem Rotary

CAlendar winner!

Kelly Moore

50:50 Raffle

Pot: $60
Rinus Oosthoek and Liz Bradt
There were no winner this week
The investigation into last week's win by Jason Lang is ongoing
The winning card this time is the Queen of Hearts


  • Rinus Oosthoek was excited by the Netherlands' victory over the United States in the World Cup, despite being out shot by the Yanks, out possessed, and out performed in pretty much all advanced statistics. Yet he has asked for our moral support in their upcoming match with Argentina. Since I have a dog named after the great Argentine goal scorer, Lionel Messi, I will be doing no such thing!
  • Jason Consalvo probably said something funny. Some Rotarians might have laughed. 

Club Announcements and events


Saturday, December 17, 2022
Kernwood Country Club
We will once again be participating in the DCF Holiday event at Kernwood Country Club. There are many shifts available beginning as early as 9:15 in the morning when volunteers are needed to help transport the gifts from Danvers to Salem. Setup at the Kernwood will be from 10:30 AM – 12:30 PM. The party will last from 1 – 3 PM, and clean up will be from 3 PM until it’s clean! Please contact Liz Bradt for more details and to sign up!
Virtual Winter Classes
February 28 and March 2 6-9pm
Do you want to enhance your Rotary experience and learn how expand your service to be a more effective member? Parts I, II, III and Graduate will be offered (and must be taken in order). Sessions are open to all Rotarians and Rotaractors...whether or not they are currently serving as club officers or on the club leadership track. Sign up here!
At Rotary, we understand that cultivating a diverse, equitable, and inclusive culture is essential to realizing our vision of a world where people unite and take action to create lasting change.
We value diversity and celebrate the contributions of people of all backgrounds, across age, ethnicity, race, color, disability, learning style, religion, faith, socioeconomic status, culture, marital status, languages spoken, sex, sexual orientation, and gender identity as well as differences in ideas, thoughts, values, and beliefs.
Recognizing that individuals from certain groups have historically experienced barriers to membership, participation, and leadership, we commit to advancing equity in all aspects of Rotary, including in our community partnerships, so that each person has the necessary access to resources, opportunities, networks, and support to thrive.
We believe that all people hold visible and invisible qualities that inherently make them unique, and we strive to create an inclusive culture where each person knows they are valued and belong.
In line with our value of integrity, we are committed to being honest and transparent about where we are in our DEI journey as an organization, and to continuing to learn and do better.
Member Birthdays
John Neely
December 12
Deborah McNulty
December 13
Bruce Whear
December 17
Nicholas Helides
December 17
Joe Amico
December 20
Malia Griffin
December 29
Club Information
Tuesdays at 12:15 PM
Hawthorne Hotel
18 Washington Square
Salem, MA 01970
United States of America
If you are interested in learning more about Salem Rotary, please email
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